Bachelor Degree Course Business Administration

Business Administration is primarily concerned with the question of how an enterprise’s resources (personnel, equipment, finance) can be deployed as effectively and efficiently as possible. The Business Administration course gives students an overview of business administration topics and explains interrelationships which are independent of functions or sectors. The objective is to encourage interdisciplinary thinking and decision-making.
The course at Bremerhaven University of Applied Sciences has been systematically tailored to the employment market, whereby the practice-oriented curriculum plan is targeted not only at the national and international employment market but also takes into consideration the requirements of regional employers.

• Objectives and special features 
• Employment opportunities for graduates 
• Course structure 
• International Focus 
• Admission conditions 
• Application and selection procedure 
• Advice for students 
• Website of the course 
• Lecturers 
• Institutes and networks 

 BWL__Bachelor_2008.pdf
 Course Broschure to Business Administration

 BWL_Flyer_Internet.pdf
 

Objectives and special features

The Bachelor Degree Course in Business Administration leads to a broad basic qualification which covers the entire spectrum of business administration topics. Not only do students acquire specialist know-how, great value is also placed on the training of key competencies. The students’ own methodical, social and personal skills are nurtured. The course features a strong practical focus. Particular attention is paid to issues of interest to the regional economy. Thus, for example, case studies from regional enterprises are integrated into the course and management personnel from businesses in the region are involved in the teaching curriculum. The course has been accredited since March 2006. Key features are:
- 3-year full-time course with a high level of practical content
- Qualification as Bachelor of Arts (B.A.)
- Limited to 50 places per year
- Teaching languages are German (90%) and English (10%).

Employment opportunities for graduates

The course has a strong practical orientation and comprises a broad basic qualification in business administration. Thanks to the concentration on core topics, graduates are given the greatest possible chance in the employment market. The broad approach prepares graduates for positions in all areas concerned with business administration, such as the traditional fields of accounting, financial planning, marketing, management and business IT. Graduates will be able to support an enterprise’s management in business administration issues, assume responsibility for management tasks, set up their own business or become self-employed.

Course structure

In the first half of the six-term course, students acquire basic knowledge in Business Administration. This knowledge is consolidated in the second half of the course and enriched with application projects taken from practice and the Bachelor thesis.
The course is structured in modules. Each module comprises several subjects or course work/examinations to be undertaken. Overall, students gain a total of 180 credit points which correspond to the criteria of the European Credit Transfer System (ECTS) and are thus also recognised by other European universities.
Bremerhaven University of Applied Sciences offers graduates of the Business Administration Bachelor course the opportunity to participate, following completion of the Bachelor degree course, in the “Change Management in Small and Medium-sized Enterprises” Master programme. Further information can be found on the University’s homepage.

Curriculum

• Application Project
• Business IT
• Business Management
• Cost Accounting
• Dialogue Marketing
• E-Business
• Economic Policy
• Environmental Management
• External Accounting
• Financial Management
• Human Resources Management
• Investment and Financing
• Labour Law
• Management and Working Relations
• Management Practice
• Mathematical Principles, Statistics and Methods
• Operative Controlling
• Principles of Business Administration
• Principles of Economics
• Principles of Marketing
• Production Management Controlling
• Project Management
• Specialization in advanced Business Administration
• Strategic Marketing

International Focus

The internationalisation of the economy is playing an increasingly important role. This is clearly reflected in the course, above all in the international focus of the teaching curriculum. Value is also placed on students’ language qualifications. Business English (as a compulsory course unit) and Business Spanish (as an additional option) in the curriculum are very important. Internationalisation also means that students are encouraged to undertake an international exchange. This is possible, for example, in the framework of a term spent abroad. Bremerhaven University of Applied Sciences co-operates, for example, with the International School of Economics in Rotterdam (Netherlands), with the Mikkeli Institute of Business Studies in Mikkeli (Finland), with the Universidad de Vigo (Spain), with the Napier University Business School in Edinburgh (Great Britain) and the Université du Havre (France).

Admission conditions

Students wishing to be admitted to the course must generally hold either a general or a subject-specific school-leaving certificate which permits admission to a university degree course. Information about the possibility of special admission conditions can be obtained from the Admissions Office of Bremerhaven University of Applied Sciences.
European and US American school-leaving certificates are generally recognised. It is recommended that non-German applicants submit their certificates to the ASSIST office for checking. Further information can be found under www.uni-assist.de.

In addition, basic knowledge of English correspond to Level B1 is a condition for admission to the course (further information can be found under www.hs-bremerhaven.de/Sprachqualifikationen.html).

 ABl_2007_03_13_Nr_040_Pruefungsordnung_Bachelor_BWL.pdf
 

Application and selection procedure

To apply for the Business Administration course, applicants must complete in full the relevant application form and either submit it in person or send it by post together with all the necessary documents before the closing date to the Admissions Office of the University. The form can be obtained either from the Student Counselling Centre or the homepage of Bremerhaven University of Applied Sciences. Closing dates for applications and other deadlines are published on the University’s homepage or can be obtained from the Student Counselling Centre.
Admission to the course is restricted. 50 places are available each year. Admission to the course is in the winter term of a given year. The selection of students generally takes place on the basis of their final school grade.
Further details on the procedure can be found on the University’s homepage.

Advice for students

The Central Student Information answers general enquiries about the course. Contact:

The Admissions and Examination Office is responsible for questions about admission requirements. Contact:

Questions about course content should be addressed to:

Website of the course

www.bwl.hs-bremerhaven.de

Lecturers

Institutes and networks

The Business Administration course at Bremerhaven University of Applied Sciences is characterised by the diversity of its curriculum and of the partners involved. Excellently equipped laboratories and institutes guarantee a practical focus in the Bachelor course. The “Business Administration Laboratory” with its two departments “Marketing and Media” and “Business Information and Communication Systems” are used for practical training in the topics of marketing and business IT as well as supporting teaching in business management (www.marketing-multimedia.de).
In the “Standard software/SAP” laboratory, SAP systems and other standard software products are treated in depth. The “Institute for Management and Economics” assists the transfer of knowledge into small and medium-sized businesses in the economic region of Bremerhaven (www.i-m-e.com).
A further platform is the “Alumni Bwl” society which is run by former and present students, professors as well as enterprises and sponsors and which sees itself as a living network in the Business Administration department (www.alumni-bwl.hs-bremerhaven.de).