“Why should I study Cruise Tourism Management?“
Firstly: CTM is unique. Express your own uniqueness and show how you are different from the rest. Secondly: For the past 20 years, cruises have been outgrowing the global tourism sector, creating tens of thousands of new jobs every year. Thirdly: Tourism and in particular the cruise sector are great fields for professional careers in an international environment with a wide range of development possibilities and exciting products.
“Do I have to study CTM to work in the cruise sector?”
No. To date there has not really been any typical profile for management positions in this sector. Most people in management have worked their way up over many years from simple service tasks. Others have switched over from other sectors, often by chance. However, if you are determined to take on demanding tasks in the cruise sector in the short term, then CTM is an excellent starting point.
“Will I not be too specialised on cruise tourism after CTM?”
Not at all. CTM is something for decathletes. You have to get to grips with three languages as well as with mathematics and accounting; you have to deal with legal cases in the law classes and calculate cruise itineraries with sea charts and tide tables in the navigation lessons; in the cruise ship technology course you look at different types of propulsion and material cycles on board, and in macroeconomics you study the relationship between inflation and unemployment. Moreover, according to the World Tourism Organization, 7% of all jobs world-wide are in tourism! This means that there is also a significant need for qualified tourism managers. And last but not least, through CTM you will receive a thorough education in business and management which is universally applicable in any sector and any country.
"Why are you introducing CTM if (International) Cruise Industry Management has been so successful?"
Even a good study programme can and should continuously be improved. In the past we made bigger changes to our existing programme about every 3 years. This time, we also include the programme name in the changes. So what's new with CTM? First of all, CTM is now a 4-year programme (3 years for students with enough professional experience). This reflects the preference of our students since 2006. CTM gives students more control and responsibility for their studies by stressing self-directed, problem-oriented learning. It emphasises the students' development of competences (the ability to use knowledge) over the simple acquisition of knowledge. CTM is far better integrated internally and includes fewer examinations.