The first four semesters introduce the basics of business administration and provide a comprehensive insight into the various disciplines in tourism (tour operators, hotel industry, destinations, etc.). The third year includes a year abroad to gain practical experience in the international tourism market. The final year of study focuses primarily on developing management skills within the chosen specialisations: Cruise Business or Innovation
Why to choose this programme
Unique in GermanyInternational Tourism Management with a focus on Cruise Business or Innovation is a unique study program in Germany with the degree "Bachelor of Arts".
100% EnglishAs international as tourism itself, this is why the study program is entirely in English
One-year internship/study abroadGain experience abroad in the third year of the program during a semester abroad and/or an internship
Personal and individualClose contact with the teachers, short distances, small groups
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Your future in an international environment
International Tourism Management is a business management degree program, whereby you can focus on the cruise market or innovations. Our students are trained for roles in product management, marketing, sales and human resources. Possible employers range from destination management organisations, tour operators, shipping companies, hotels to consulting firms. Due to the broad study program, the internationality and the practical relevance of the programme, our graduates have very good career opportunities.
Facts about the study programme
Degree of StudiesBachelor of Arts
Study FormFull-time study
Term of Admissionadmission-free
Term of AdmissionWinter semester
Main Course LanguageEnglish
Standard Period of Study8 Semester
2 different specializations Which one do you choose?
Unlock your potential
The Bachelor's degree program International Tourism Management B.A. is a 4-year full-time program. 240 credit points are earned with the degree. Students gain an overview of economic action and decision-making, how companies function, or how products are designed and resources are managed. Throughout the degree, students work on a number of projects where the theoretical knowledge can be applied in practical cases - current challenges of the tourism industry, individual tourism companies and society are addressed. In this way, students not only gain important practical experience, but make a valuable contribution to society and develop personal skills in a career-oriented manner. In the fifth and sixth semesters, students work abroad, whereby a semester abroad can be integrated.
Admission and application
Learn more about the study program
International Tourism Management