Starting university can be a challenge for international students. Cultural and language barriers do not always make it easy for them to connect with their fellow students and lecturers. For Grace Danielle Matcheu Youmssi, a business informatics student from Bremerhaven, this was a reason to get particularly involved in her studies and volunteer work. She has now been awarded the German Academic Exchange Service (DAAD) prize for her efforts.
Studies
When artificial intelligence directs on his own
Whether on posters, in commercials or in images and videos on social media, artificial intelligence can now be found in many areas of everyday life. Accordingly, there are also loud critical voices warning of the loss of many jobs. But what can AI really do when people want to invest as little time and money as possible in production? Prof. Dr Holger Rada, head of the Digital Media Production (DMP) programme at Bremerhaven University of Applied Sciences, has been looking into this question. He had several AI tools produce a music video together without intervening creatively himself. The result shows what AI is already capable of today – and where its limits lie.
Register now for the 10th Berlin Transfer Conference of the HAfM
‘Transfer works – universities and SMEs as drivers of regional transformation’ – this is the topic of the 10th Berlin Transfer Conference hosted by the University Alliance for SMEs. On Monday, 23 February 2026, starting at 2 p.m., renowned representatives from academia, SMEs and politics will gather at the Baden-Württemberg State Representation (Tiergartenstraße 15, 10785 Berlin), renowned representatives from science, SMEs and politics will discuss research and transfer funding with regard to the opportunities and challenges for universities of applied sciences and SMEs. The focus will be on the regions with their regional innovation ecosystems. Registrations are now being accepted.
Who will find Bremerhaven University of Applied Sciences the best fit, Ann-Kathrin?
What makes teaching at this university so special for you, Prof. Wagner vom Berg?
What makes research so unique for you at Bremerhaven University of Applied Sciences, Prof. Bosse?
Passionate about research
The university has four research clusters in which it works on a broad range of topics to address the societal challenges of our times.
Discover all four research clusters by clicking on the tabs.
A clear priority in the university's research and development activities is the area of energy and marine technology. A considerable percentage of the university's third-party research funding can be attributed to this area.
Research activities in the life sciences are largely built on the expertise in the study programmes Biotechnology, Food Technology, Medical Technologies and Physician Assistant. Apart from marine research topics ranging from marine microbiology to fisheries biology, application-oriented research in the food sector is also of exceptional importance.
Linking the disciplines of 'logistics' and 'information systems' in one research cluster allows us to conduct applied research to identify, evaluate and realise potential for logistics and related areas. This is how we connect different areas, including such areas as digitalisation and maritime processes.
The research cluster Tourism and Management brings together research in the areas of the international tourism industry (esp. cruise tourism) and general management. In both areas, the focus is primarily on strategic issues and application-oriented, practical research.