The first three semesters are devoted to teaching the classical foundations of business administration. Subsequently, in the fourth and sixth semesters, students can choose among three focus areas, which allows individual specialisation. In addition to specialised studies, modules for soft skills and elective areas are also integrated into the programme. The fifth semester is intended as a professional practice semester. This semester, as well as the fourth and sixth semesters, can also be used for a semester abroad. The seventh semester is divided into two parts. The first half consists of modules to prepare students for the labour market or to continue on to a master's study programme. In the second half, time is allotted to writing the bachelor's thesis. The professors in the study programme undertake close supervision of the students both during this final study phase and during the professional practice semester. The aim of the BA programme in Business Administration is to qualify students as junior managers for a wide range of business operation areas. As a result, graduates of the Business Administration programme satisfy the qualification requirements of the regional and supra-regional economy to the greatest possible extent. After a short induction period, they are able to independently take on challenging professional tasks and managerial responsibility.
Study with business – for business
The demand for Business Administration graduates on the labour market is high and the occupational fields for graduates in this area are diverse. Whether you are aiming for a career in industry, public administration or as an entrepreneur, whether in human resources, marketing or accounting: studying Business Administration at Bremerhaven University of Applied Sciences offers students ideal preparation for a career in business through practice-based teaching and learning in direct exchange with regional businesses. The Business Administration programme deals primarily with the management, governance and organisation of companies. The focus is on using the resources of a company – i.e. personnel, material and financial resources, as well as information – as effectively and efficiently as possible in line with the company's corporate strategy in order to achieve key performance targets.
Why choose this programme
Generalist educational pathwayMixture of business administration basics, specialisations, soft skills, professional practice phase, study abroad and preparation for the job market.
Practice-based teaching and learningProfessional practice phase in the 5th semester, practical projects with regional companies during the semester and regular impulse or keynote lectures by experts who are practising in the field.
Individual exchangeIntroductory phase with 1:1 mentoring and coaching by professors in the study programme, as well as information exchange with student mentors from higher semesters.
Your prospects after graduation
A wide range of entry-level career opportunities in business
With a generalist education, you will have good career opportunities in a variety of industries after completing your BA in Business Administration. You can apply the knowledge and skills you have learned from your studies in a wide range of business areas (e.g. industry, consumer goods sector, banking and insurance). The programme intentionally steers away from taking an industry-specific approach. Ideally, the specialisation subjects chosen during your studies (e.g. marketing, human resource management or accounting) will lay the foundation for your later work in a company. As a general principle, the business administration skills you acquire are completely independent of the size of the company. Therefore, it is possible to apply in large companies as well as in small and medium-sized enterprises. The path to entrepreneurship is also open to you. Thanks to the strong practical and application-based approach of the programme, you will be ideally prepared for a management or specialist career in business, depending on your individual preferences.
Facts about the study programme
Degree of StudiesBachelor of Arts
Study FormFull-time study
Term of Admissionadmission-free
Term of AdmissionWinter semester
Main Course Languagegerman/english
Standard Period of Study7 Semester
Dive into the world of Business Administration
In the first three semesters, the foundation subjects will provide you with solid business administration skills in all the classic business operation functions as well as a sound knowledge of management. In addition, in semesters 4 and 6 you will acquire an in-depth understanding of specialised business areas, such as marketing, human resource management and accounting. Participation in practical projects will enable you to transfer the knowledge you have acquired in the basic and specialised modules in order to tackle concrete business administration problems in practice. During your professional practice phase in semester 5, you will not only gain insights into the everyday life of a company, but will also grow with the new challenges you encounter in practice. An optional semester abroad in semester 4 or 6 (instead of choosing a focus area) will provide a character-building intercultural experience. Acquiring additional key qualifications in compulsory modules and elective subjects will allow you to think outside the business administration box. You will be able to critically reflect on social trends and developments and discuss them in an interdisciplinary context. In addition, in general courses offered centrally throughout the university, you will acquire relevant soft skills, especially in the areas of communication, self-organisation, teamwork, social responsibility, social commitment and ethical conduct.