In the competition for qualified employees, it is important for companies to present themselves as attractive employers. But how can they stand out from the competition and attract the attention of potential applicants? Business administration students at Bremerhaven University of Applied Sciences have developed campaign ideas to strengthen the employer brands of their customers, Stadtbäckerei Engelbrecht and bremenports. The student ‘agencies’ competed against each other in pitches. The winning motifs will be displayed on Ströer advertising spaces in Bremerhaven in August.
Studies
At night with a laptop in the museum
The computer science programme took over the German Maritime Museum for a whole night to work on exciting programming projects with beginners and advanced students. From Saturday to Sunday, the laptops were once again opened up in the museum's cog hall. The students, pupils and other interested parties built visualisations of the seabed, ship animations, a 3D TicTacToe and won points for researching security vulnerabilities in a web shop.
In the heart of the campus, directly between the cafeteria and administration, a large, red piece of furniture invites you to sit, meet and listen. What is "Moin 2038" all about?
Who will find Bremerhaven University of Applied Sciences the best fit, Ann-Kathrin?
What makes teaching at this university so special for you, Prof. Wagner vom Berg?
What makes research so unique for you at Bremerhaven University of Applied Sciences, Prof. Bosse?
Passionate about research
The university has four research clusters in which it works on a broad range of topics to address the societal challenges of our times.
Discover all four research clusters by clicking on the tabs.
A clear priority in the university's research and development activities is the area of energy and marine technology. A considerable percentage of the university's third-party research funding can be attributed to this area.
Research activities in the life sciences are largely built on the expertise in the study programmes Biotechnology, Food Technology, Medical Technologies and Physician Assistant. Apart from marine research topics ranging from marine microbiology to fisheries biology, application-oriented research in the food sector is also of exceptional importance.
Linking the disciplines of 'logistics' and 'information systems' in one research cluster allows us to conduct applied research to identify, evaluate and realise potential for logistics and related areas. This is how we connect different areas, including such areas as digitalisation and maritime processes.
The research cluster Tourism and Management brings together research in the areas of the international tourism industry (esp. cruise tourism) and general management. In both areas, the focus is primarily on strategic issues and application-oriented, practical research.